How Publishers Can Escape The Facebook Trap Diversify
In fact, Facebook appears to have been nudging its algorithm in this direction for at least a month, according to several reports. What’s the answer? One solution is to simply create imbalanced content that focuses only on the areas that people want to share. The other solution is more difficult: Publishers Need to Chase Other Platforms Diversifying is easier said than done. Plenty of publishers want to tone down their Facebook addiction, but simply can’t get the traction on other platforms that Facebook’s massive 1....